Virtual Channel Managers

Welcome to Virtual Channel Managers Inc


IT Manufacturers today are struggling to meet increasing customer demands, while trying to manage the shifting market conditions and economic challenges, especially in the volatile Canadian Federal Government market. 

Hardware, Software and Solution Manufacturers are attempting to grab every bit of market share they can from their competitors; this effort demands building highly effective Channel relationships that ensures the company has the ability to support its Go To Market strategy, revenue objectives and meet evolving growth initiatives. The strategy of creating better communication between the IT Manufacturer and the partners has become crucial for innovation and overall success. IT Manufacturers today must develop and maintain a solid distribution Channel in order to enable them to improve their bottom line.

The Canadian Federal Government on average spends $5+ Billion dollars in IT products and services per year.  The challenge for IT Manufacturers is navigating the constantly changing procurement vehicles and the changing departmental landscape in order to win/take/earn a portion of that spend. 

The team at Virtual Channel Managers Inc is thoroughly versed in responding, negotiating and maintaining procurement vehicles. Our added value is to educate, prepare and even coach the Partner/VAR to be able to perfectly position and articulate your product to a buying client within the Government. In coupling that knowledge with the expertise in partner recruitment, Virtual Channel Managers Inc team can be your Canadian Partner Manager and will be the driving force in securing those desired government revenues for your organization.

Many US based Manufacturers believe that the Canadian Federal Government market will be easy to penetrate and they quickly find out that it's not that simple.  Having a team that understands the Partner Community and understands the complex inner workings of the Federal Government can make all the difference in the pursuit of those Billion of dollars.

 

To better understand how 20+ years of experience can help grow your company revenues give us a call (613-979-0215) or send us an email (spowell@vmci.ca )